Hosting for a business that serves both Nigeria and the UK
From our work on genhavensourcing.co.uk: how to keep a property business website fast and credible for clients on two continents.
We host genhavensourcing.co.uk, the website for Genhaven Property Trading, a property sourcing business. Its visitors include investors in the UK and contacts in Nigeria, which brings a few challenges that many growing Nigerian businesses will recognise.
Speed for visitors in different countries
A site that loads quickly in Lagos can still feel slow in London, and the other way round. Optimised images, caching and a well-chosen server location keep pages quick for both audiences. Property sites are image-heavy, so this matters even more.
Credibility starts with the domain and email
Investors expect a proper domain and matching business email. Sending deal information from a personal address raises questions before the conversation even starts. Managed email on the business's own domain, set up with the right records, also helps messages land in the inbox instead of spam.
Galleries and listings change often
When new projects and photos are added regularly, backups and updates need to keep pace. Daily backups mean a mistaken edit or a broken upload can be undone the same day.
The takeaway
If your clients are spread across countries, your hosting should be chosen for all of them. Managed hosting lets you focus on deals while we watch speed, security and email.
